In order to be an effective piece of marketing, your website first has to have good traffic and the most effective way of driving traffic to your website is to rank well in the natural search engine listings. Of course, you can rely on Digital Paint to incorporate best practice 'onsite' SEO techniques into the build of your website, however an ongoing Search Engine Optimsation strategy should form an integral part of your Digital Marketing activity.
Good SEO is about being both creative and realistic. We have the diagnostic tools which can tell us which terms will drive traffic and at the same time give achievable results within our clients' budgets, ultimately ensuring a great return from your SEO spend.
Onsite SEO
For those clients with an existing site, we can carry out onsite SEO work to ensure that your site incorporates best practice search engine techniques and is as Search Engine Friendly as possible. This will include ensuring header tags and robot tags are correct, the site is crawlable, page url's (where possible) carry appropriate keywords, there is a full sitemap, google shopping feeds (if appropriate) are added and analytical / diagnostic tools are added to the site etc.
Offsite SEO
When multiple sites are deemed to be equally relevant to a user's search, then search engines will show the most 'important' sites first. We can advise and carry out work to make your site appear more important within the search engines including creating blog, forum and news content and securing links from relevant sites.
To find out how we can help drive traffic to your website, why not get in touch for a free consultation?
SEO Northampton | SEO Milton Keynes | Search Engine Optimisation Experts